Hi, we’re The Giving Movement.
We’re a sustainable brand that’s designed and manufactured in the UAE, blending active and streetwear. We also donate $4 to our partner charities for every item sold. Yep, that’s right, not the total amount, but for Every. Single. Item. in your basket.

Our philosophy is simple:
‘’Small acts multiplied by many people can transform the world’’

You probably guessed it in the name, but we put giving at the heart of everything we do. We like to call it conscious consumerism. We’re striving for a product that doesn’t harm our planet further AND helps to change the lives of those who need it most.

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Martin and Ella brand’s strive for Design excellency whilst developed in a sustainable way. We are passionate about our choices and hope that you enjoy them and find them as inspiring as we do!

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Finchitua is an edgy, modern streetwear brand featuring designs inspired by tribal Ethiopia.

The label’s name derives from the Ethiopian word ‘finchit’ which means ‘the girl with a gap between her teeth’ – like the label itself, a ‘finchit’ is unique, distinctly African and considered a mark of beauty for the bearer.

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A t-shirt brand to inspire, empower and equip young women to step up their game and unlock their limitless potential towards becoming the best version of themselves.

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Local is the latest urban streetwear brand emerging from the UAE, offering contemporary styles encapsulated with vibrant and edgy prints that really stand out and make a statement.

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